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Data/Demand

Demand

AI Chat Traffic by Site

Stacked monthly visits across major AI chat products. Largest products sit at the bottom of each bar.

AI Chat Traffic by Site

  • ChatGPT
  • Gemini
  • Character
  • DeepSeek
  • Claude
  • Perplexity
  • Grok
  • Copilot
  • Doubao
  • Kimi
  • Poe
  • Qwen
  • Meta AI
  • Yuanbao
  • Manus
  • Genspark
  • GLM
  • Le Chat
As of 2026-08-01, ChatGPT leads AI chat traffic at 5,638.4 million visits million monthly visits.15B10B5B0Aug '25Oct '25Dec '25Feb '26Apr '26Jun '26Aug '26{"f":[800,420,56,16],"s":[["ChatGPT","#2563eb"],["Gemini","#0891b2"],["Character","#16a34a"],["DeepSeek","#d97706"],["Claude","#ea580c"],["Perplexity","#dc2626"],["Grok","#9333ea"],["Copilot","#db2777"],["Doubao","#475569"],["Kimi","#2563eb"],["Poe","#0891b2"],["Qwen","#16a34a"],["Meta AI","#d97706"],["Yuanbao","#ea580c"],["Manus","#dc2626"],["Genspark","#9333ea"],["GLM","#db2777"],["Le Chat","#475569"]],"p":[["2025-08-01T00:00:00.000Z","Aug '25",84,[[0,"5.85B visits",280.07,null],[1,"0.72B visits",208.24,null],[2,"0.18B visits",198.36,null],[3,"0.32B visits",192.91,null],[4,"0.15B visits",187.79,null],[5,"0.15B visits",184.55,null],[6,"0.19B visits",180.84,null],[7,"0.11B visits",177.51,null],[8,"0.07B visits",175.45,null],[9,"0.03B visits",174.3,null],[10,"0.02B visits",173.79,null],[11,"0.02B visits",173.38,null],[12,"0.01B visits",173.04,null],[13,"0.02B visits",172.69,null],[14,"0.01B visits",172.32,null],[15,"0.01B visits",172.04,null],[16,"0B visits",171.86,null],[17,"0.01B visits",171.73,null]],"7.88B visits"],["2025-09-01T00:00:00.000Z","Sep '25",140,[[0,"5.9B visits",279.45,null],[1,"1.06B visits",203.33,null],[2,"0.19B visits",189.74,null],[3,"0.33B visits",184.08,null],[4,"0.16B visits",178.72,null],[5,"0.19B visits",174.91,null],[6,"0.18B visits",170.88,null],[7,"0.12B visits",167.68,null],[8,"0.08B visits",165.51,null],[9,"0.03B visits",164.26,null],[10,"0.02B visits",163.74,null],[11,"0.02B visits",163.32,null],[12,"0.01B visits",162.95,null],[13,"0.02B visits",162.59,null],[14,"0.01B visits",162.21,null],[15,"0.01B visits",161.92,null],[16,"0B visits",161.72,null],[17,"0.01B visits",161.59,null]],"8.35B visits"],["2025-10-01T00:00:00.000Z","Oct '25",196,[[0,"6.17B visits",276.59,null],[1,"1.18B visits",196.25,null],[2,"0.19B visits",181.3,null],[3,"0.36B visits",175.39,null],[4,"0.2B visits",169.35,null],[5,"0.24B visits",164.63,null],[6,"0.2B visits",159.82,null],[7,"0.12B visits",156.31,null],[8,"0.09B visits",154.05,null],[9,"0.03B visits",152.7,null],[10,"0.01B visits",152.17,null],[11,"0.03B visits",151.73,null],[12,"0.02B visits",151.2,null],[13,"0.02B visits",150.7,null],[14,"0.01B visits",150.31,null],[15,"0.01B visits",150.01,null],[16,"0.01B visits",149.8,null],[17,"0.01B visits",149.65,null]],"8.89B visits"],["2025-11-01T00:00:00.000Z","Nov '25",252,[[0,"5.84B visits",280.1,null],[1,"1.35B visits",201.42,null],[2,"0.18B visits",184.66,null],[3,"0.35B visits",178.9,null],[4,"0.18B visits",173.15,null],[5,"0.24B visits",168.55,null],[6,"0.23B visits",163.37,null],[7,"0.11B visits",159.63,null],[8,"0.1B visits",157.4,null],[9,"0.04B visits",155.95,null],[10,"0.01B visits",155.41,null],[11,"0.03B visits",154.97,null],[12,"0.02B visits",154.44,null],[13,"0.02B visits",153.97,null],[14,"0.01B visits",153.59,null],[15,"0.01B visits",153.27,null],[16,"0.01B visits",153.04,null],[17,"0.01B visits",152.87,null]],"8.74B visits"],["2025-12-01T00:00:00.000Z","Dec '25",308,[[0,"5.52B visits",283.67,null],[1,"1.74B visits",204.37,null],[2,"0.19B visits",183.3,null],[3,"0.33B visits",177.62,null],[4,"0.17B visits",172.13,null],[5,"0.22B visits",167.84,null],[6,"0.27B visits",162.47,null],[7,"0.1B visits",158.44,null],[8,"0.11B visits",156.23,null],[9,"0.04B visits",154.68,null],[10,"0.01B visits",154.14,null],[11,"0.03B visits",153.69,null],[12,"0.02B visits",153.12,null],[13,"0.02B visits",152.66,null],[14,"0.01B visits",152.27,null],[15,"0.02B visits",151.95,null],[16,"0.01B visits",151.7,null],[17,"0.01B visits",151.52,null]],"8.81B visits"],["2026-01-01T00:00:00.000Z","Jan '26",364,[[0,"5.72B visits",281.43,null],[1,"2.07B visits",196.25,null],[2,"0.19B visits",171.61,null],[3,"0.3B visits",166.33,null],[4,"0.2B visits",160.85,null],[5,"0.2B visits",156.45,null],[6,"0.31B visits",150.83,null],[7,"0.1B visits",146.3,null],[8,"0.12B visits",143.89,null],[9,"0.04B visits",142.18,null],[10,"0.01B visits",141.65,null],[11,"0.03B visits",141.18,null],[12,"0.02B visits",140.61,null],[13,"0.02B visits",140.17,null],[14,"0.02B visits",139.73,null],[15,"0.02B visits",139.36,null],[16,"0.01B visits",139.1,null],[17,"0.01B visits",138.9,null]],"9.38B visits"],["2026-02-01T00:00:00.000Z","Feb '26",420,[[0,"5.35B visits",285.51,null],[1,"2.11B visits",203.94,null],[2,"0.17B visits",178.97,null],[3,"0.25B visits",174.36,null],[4,"0.29B visits",168.49,null],[5,"0.18B visits",163.35,null],[6,"0.3B visits",158.12,null],[7,"0.11B visits",153.71,null],[8,"0.14B visits",151.09,null],[9,"0.04B visits",149.19,null],[10,"0.01B visits",148.67,null],[11,"0.03B visits",148.18,null],[12,"0.02B visits",147.6,null],[13,"0.02B visits",147.17,null],[14,"0.02B visits",146.71,null],[15,"0.02B visits",146.29,null],[16,"0.01B visits",146.01,null],[17,"0.01B visits",145.8,null]],"9.07B visits"],["2026-03-01T00:00:00.000Z","Mar '26",476,[[0,"5.73B visits",281.36,null],[1,"2.59B visits",190.41,null],[2,"0.19B visits",159.99,null],[3,"0.35B visits",154.04,null],[4,"0.61B visits",143.5,null],[5,"0.16B visits",135.04,null],[6,"0.33B visits",129.72,null],[7,"0.12B visits",124.9,null],[8,"0.15B visits",122.02,null],[9,"0.04B visits",119.97,null],[10,"0.01B visits",119.43,null],[11,"0.04B visits",118.94,null],[12,"0.02B visits",118.34,null],[13,"0.02B visits",117.92,null],[14,"0.03B visits",117.42,null],[15,"0.02B visits",116.97,null],[16,"0.01B visits",116.68,null],[17,"0.01B visits",116.46,null]],"10.41B visits"],["2026-04-01T00:00:00.000Z","Apr '26",532,[[0,"5.51B visits",283.76,null],[1,"2.76B visits",193.33,null],[2,"0.18B visits",161.21,null],[3,"0.41B visits",154.77,null],[4,"0.82B visits",141.28,null],[5,"0.15B visits",130.69,null],[6,"0.28B visits",126.05,null],[7,"0.13B visits",121.63,null],[8,"0.16B visits",118.53,null],[9,"0.04B visits",116.35,null],[10,"0.01B visits",115.8,null],[11,"0.04B visits",115.31,null],[12,"0.02B visits",114.65,null],[13,"0.02B visits",114.21,null],[14,"0.03B visits",113.73,null],[15,"0.02B visits",113.26,null],[16,"0.01B visits",112.96,null],[17,"0.01B visits",112.74,null]],"10.58B visits"],["2026-05-01T00:00:00.000Z","May '26",588,[[0,"5.57B visits",283.16,null],[1,"2.9B visits",190.57,null],[2,"0.16B visits",157.05,null],[3,"0.43B visits",150.57,null],[4,"0.95B visits",135.45,null],[5,"0.14B visits",123.52,null],[6,"0.24B visits",119.34,null],[7,"0.13B visits",115.22,null],[8,"0.16B visits",112.02,null],[9,"0.05B visits",109.77,null],[10,"0.01B visits",109.19,null],[11,"0.04B visits",108.69,null],[12,"0.03B visits",107.98,null],[13,"0.01B visits",107.51,null],[14,"0.03B visits",107.05,null],[15,"0.02B visits",106.57,null],[16,"0.01B visits",106.25,null],[17,"0.01B visits",106.01,null]],"10.89B visits"],["2026-06-01T00:00:00.000Z","Jun '26",644,[[0,"5.38B visits",285.16,null],[1,"2.86B visits",195.06,null],[2,"0.17B visits",161.95,null],[3,"0.37B visits",156.03,null],[4,"0.95B visits",141.59,null],[5,"0.12B visits",129.98,null],[6,"0.21B visits",126.39,null],[7,"0.12B visits",122.76,null],[8,"0.15B visits",119.81,null],[9,"0.04B visits",117.74,null],[10,"0.01B visits",117.24,null],[11,"0.04B visits",116.77,null],[12,"0.03B visits",116.09,null],[13,"0.01B visits",115.69,null],[14,"0.02B visits",115.3,null],[15,"0.01B visits",114.92,null],[16,"0.02B visits",114.58,null],[17,"0.01B visits",114.28,null]],"10.51B visits"],["2026-07-01T00:00:00.000Z","Jul '26",700,[[0,"5.45B visits",284.41,null],[1,"2.69B visits",195.46,null],[2,"0.17B visits",164.28,null],[3,"0.35B visits",158.68,null],[4,"0.97B visits",144.3,null],[5,"0.1B visits",132.57,null],[6,"0.21B visits",129.13,null],[7,"0.08B visits",125.94,null],[8,"0.15B visits",123.37,null],[9,"0.06B visits",121.04,null],[10,"0.01B visits",120.33,null],[11,"0.04B visits",119.88,null],[12,"0.03B visits",119.22,null],[13,"0.01B visits",118.81,null],[14,"0.02B visits",118.46,null],[15,"0.01B visits",118.12,null],[16,"0.03B visits",117.71,null],[17,"0.01B visits",117.37,null]],"10.37B visits"],["2026-08-01T00:00:00.000Z","Aug '26",756,[[0,"5.64B visits",282.35,null],[1,"2.62B visits",192.09,null],[2,"0.16B visits",161.73,null],[3,"0.35B visits",156.12,null],[4,"0.95B visits",141.86,null],[5,"0.1B visits",130.43,null],[6,"0.21B visits",127.1,null],[7,"0.07B visits",124,null],[8,"0.16B visits",121.45,null],[9,"0.05B visits",119.14,null],[10,"0.01B visits",118.52,null],[11,"0.04B visits",118.04,null],[12,"0.03B visits",117.29,null],[13,"0.01B visits",116.81,null],[14,"0.03B visits",116.39,null],[15,"0.01B visits",116,null],[16,"0.02B visits",115.64,null],[17,"0.01B visits",115.36,null]],"10.46B visits"]]}ChatGPT: 5.6B (Aug '26). Gemini: 2.6B (Aug '26). Character: 0.2B (Aug '26). DeepSeek: 0.4B (Aug '26). Claude: 1B (Aug '26). Perplexity: 0.1B (Aug '26). Grok: 0.2B (Aug '26). Copilot: 0.1B (Aug '26). Doubao: 0.2B (Aug '26). Kimi: 0.1B (Aug '26). Poe: 0B (Aug '26). Qwen: 0B (Aug '26). Meta AI: 0B (Aug '26). Yuanbao: 0B (Aug '26). Manus: 0B (Aug '26). Genspark: 0B (Aug '26). GLM: 0B (Aug '26). Le Chat: 0B (Aug '26)
SOURCE: SimilarWeb via The Latent
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Key takeaway

ChatGPT accounts for the majority of measured AI chat web traffic, with Gemini and Claude the next-largest products.

As of 2026-08-01, ChatGPT leads AI chat traffic at 5,638.4 million visits million monthly visits.

Pro API coming soon

Methodology

Monthly visits are estimated web traffic to each product’s primary chat domain. Series are stacked in descending order with the largest product at the base of each bar. Product labels reflect consumer-facing names rather than domain names.

Frequently asked questions

Why does this matter for the AI industry?

Web traffic is a visible demand signal for consumer AI products. It shows which chat services attract visits, but it is not a measure of tokens, revenue, retention, or enterprise usage.

What does a stacked bar represent?

Each segment is the estimated monthly visits to one product’s primary chat domain, and the full bar is the sum of the displayed products. SimilarWeb estimates and the selected domain set do not represent all AI usage.

Can these visits be treated as model usage?

No. A visit is a web-analytics event, not a conversation, token, user, or API request. The chart is useful for comparing public web reach and demand direction, not for estimating total AI consumption.

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